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Getting Qubi ready.
Startups

AI MVP
development.

Our AI MVP development service builds one working product slice on real data, with evaluation, user feedback and code you own. A focused engagement typically takes around six weeks; integrations and data access determine the final scope.

  • ~6 weeks
  • Fixed scope
  • Your repositories
All AI for Startups →
Pixel illustration for AI MVP Development: a seedling under a lifted glass test dome.

The shape of the work

  1. Week 1

    Hypothesis and architecture

    What single question does this MVP answer, and what would count as a yes? Everything else gets cut. This week produces a written hypothesis, an architecture, and the evaluation approach.

    • —One-sentence hypothesis with a success threshold
    • —Architecture and model selection
    • —Data access established — usually the long pole
  2. Weeks 2–4

    Build the core loop

    The one thing the product must do, done properly: retrieval or agent loop, the data pipeline behind it, and enough interface for a real user to use it unaided.

    • —Core AI system on real data
    • —Minimal but real product surface
    • —Evaluation harness running from the first week of build
  3. Week 5

    Sharpen against the eval set

    This is where the quality actually arrives. Retrieval tuning, prompt iteration and failure-case handling, measured rather than eyeballed.

    • —Measured iteration against the eval set
    • —Cost-per-interaction modelled at projected volume
    • —The failure cases handled explicitly
  4. Week 6

    Ship it to users

    Deployed, instrumented and handed over with documentation. You end the engagement able to run and change it without us.

    • —Deployed with logging and usage analytics
    • —Handover documentation and architecture notes
    • —A written view on what to build next — and what not to

What keeps it to six weeks

01

One hypothesis, ruthlessly

Every MVP that overruns does so because it grew a second goal. We write the hypothesis down in week one specifically so that later requests can be measured against it and deferred rather than absorbed.
02

Data access starts on day one

The most common cause of a slipped AI MVP is not model work — it is waiting three weeks for API credentials. We start that clock before anything else, and if it is going to be slow we design around it.
03

Boring infrastructure

Managed services, a conventional stack, no novel infrastructure. An MVP is not the place to also learn a new deployment platform. The interesting risk should be in the product, not the plumbing.
04

Evaluation from the start

An eval set built in week one turns week five from anxious prompt-fiddling into measurable iteration. It is the highest-leverage hour in the whole engagement.
Questions

Questions about AI MVP Development.

What does an AI MVP cost?

Typically €30–60k for a six-week engagement, driven mostly by how many systems we have to integrate with and how much work the data needs before it is usable. That is a rough estimate from past work rather than a fixed price; we quote each project on its own scope after a scoping call.

What if six weeks is not enough for our idea?

Then the idea needs splitting, and that is worth knowing before you start. Almost every ambitious product has a six-week slice that tests its riskiest assumption. If yours genuinely does not — which happens with heavy regulatory or hardware dependencies — we will tell you and propose a different shape rather than pretending the timeline works.

Do we need our own engineers?

No, but it helps enormously if someone on your side can make product decisions quickly. The main thing that slows an MVP is not engineering, it is waiting for a decision about what the product should do. If you have engineers, we pair with them and hand over knowledge as we go.

Is the MVP production-ready?

It is real software running on real data with real users, and it is deployed properly. It is not hardened for scale, because hardening for a load you have not proven you will get is how startups waste money. What we do commit to is that it is not designed as a dead end — an architecture intended to be extended rather than thrown away.

What happens after six weeks?

Whatever suits you. Some clients take it in-house immediately, which is a good outcome and one we prepare for. Some continue with a fractional arrangement. Some stop, because the hypothesis was disproved — which is the MVP working exactly as intended, and considerably cheaper than finding out in a year.

Shipped & in build

Real work. Check it yourself.

What we built, what stage it is at, and a link to the live thing wherever there is one.

The unOpen.AI homepage introducing Roxy, a private AI assistant that remembers who you are.
The unOpen.AI homepage on a mobile viewport.
unopen.ai — homepage, 1440×900
Prototype · closed beta

unOpen.AI

In closed beta: Roxy, a private AI assistant with permanent memory running on infrastructure the user owns. Brand, site, product, backend and conversational design.

What we built
  • Brand
  • Site
  • Product
  • Backend
  • Conversational design
Read the case study →
The updated yourOS homepage: Roxy’s open ring surrounded by bento cards for calls, voice, translation, building, design, apps and more.
The yourOS homepage on a phone, with its compact navigation, welcome film button and bento cards.
youros.tech — the homepage bento hero
Our own · coming soon

yourOS

yourOS is an operating system with an AI at its heart. You talk to it like a person, out loud or typed. It makes your calls, plans your days and works on your projects with a crew of agents, on your own private server. Our own product, built from the first commit; the waitlist is open.

What we built
  • Operating system
  • Roxy
  • Agent crew
  • Voice calls
  • App store
  • Website
Meet yourOS →
The Sonora homepage on desktop: a full-bleed dune landscape behind the headline “Transform Your Life with Sound”, with App Store and Google Play download buttons.
The Sonora homepage on a mobile viewport, showing the same hero reflowed to a single column.
sonora.com — homepage, 1440×900
Live · iOS · Android

Sonora

Website, backend and app assets for Sonora, a free AI sound-therapy app on iOS and Android published by Cognitive AI.

What we built
  • Website
  • Backend
  • App assets
Read the case study →
The updated Podswap homepage on desktop: “Grow on Instagram and TikTok for free, with real engagement from creators your size”, beside a tilted wall of exchange, tool and guide cards on a violet gradient.
The updated Podswap homepage on a phone, with its floating navigation, Instagram and TikTok engagement headline and tilted tool cards.
podswap.app — homepage, 1440×900
Five platforms

Podswap

Brand, website, prototype, apps on five platforms, the AI backend and the algorithm-intelligence pipeline for Podswap, a social growth engine that runs without a human in the loop.

What we built
  • Brand
  • Website
  • Prototype
  • Apps on five platforms
  • AI backend
  • Algorithm pipeline
Read the case study →
coherence.com on desktop, headed "Intelligence that moves in phase with people".
coherence.com on a mobile viewport, reflowed to a single column.
coherence.com — homepage, 1440×900
Live

Coherence

Live at coherence.com: brand identity generated with AI agents we directed, the motion system and website for the group behind Sonora, AboutAI, WakeUp and MudShadows. Agent work remains in build.

What we built
  • Brand identity
  • Motion system
  • Live website
  • Agent work — in build
Read the case study →
The new Domain Booth homepage on desktop: the headline “Premium Domains. Serious Buyers. Proven Results.” beside the animated DB monogram.
The new Domain Booth homepage on a phone, reflowed to a single column.
Our build of the Domain Booth homepage — 1440×900
Live

Domain Booth

Live at domainbooth.com for DomainBooth, a premium domain brokerage: a new animated mark, every page redesigned and rebuilt with designed mobile layouts, and a custom CMS for its sales record, featured names, press and enquiries.

What we built
  • Animated mark
  • Every page redesigned
  • Designed mobile layouts
  • Custom CMS
Read the case study →
Who we have built for

Twenty-one years. Names you know.

See all of our work →
  • BBC Good Food logo
  • Charities Aid Foundation logo
  • GAME logo
  • NatWest logo
  • Next logo
  • NSPCC logo
  • Tesco logo
  • Worldpay logo
  • Samsung logo
  • Sony logo
  • Land Rover logo
  • UAP Limited logo
  • Netflix logo
  • Amazon Prime Video logo
  • Mercedes-Benz dealerships logo
  • San Miguel logo
  • Biovene Barcelona logo
  • Seventy7 logo
  • Littlewoods logo
  • Smile logo
  • The Co-operative Bank logo
Let’s talk

What is the one thing
you need to learn?

If you can answer that in a sentence, we can probably build it in six weeks.

30-minute call · no deck