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By Industry · 28 pages

AI solutions by industry.

A generic AI system fails in a regulated enterprise for reasons that are specific rather than general: a named regulation, a data shape nobody documented, a failure mode the business already knows about. Each section below starts from those.

Introduction transcript. Client: Could the same AI work in every industry? Qubi: Same little me. Very different rules. Qubi: We start with your data, your regulations, and the work itself. Client: So we build around the tricky bits? Qubi: Exactly. That is where the good design starts. Qubi: Pick your industry. Let’s find the right fit.

At a glance

Why the sector changes the build.

01 The engineering
Retrieval, evaluation and an interface that fails visibly are the same in every sector. A consultancy that presents them as different is usually selling one architecture with new nouns.
02 The constraints
What differs is the constraint set: an explainable decision in lending, a named clinician behind a note in healthcare, a cited proposition in legal, an alert someone acts on in manufacturing.
03 The unit of work
Each industry opens onto specific use cases, not a sector-wide promise. A page that tries to cover a whole sector says nothing precise about any part of it.
04 The models
No sector-specific models. What is sector-specific is the retrieval corpus, the evaluation set, the escalation policy and the audit trail.
WHY THE VERTICAL MATTERS

Most of it is the same. The constraints are not.

Most of what an AI system needs is the same everywhere: retrieval that finds the right passage, evaluation that catches regression, an interface that fails visibly rather than silently. We do not think the underlying engineering is meaningfully different by sector, and a consultancy claiming otherwise is usually selling the same architecture six times with the nouns swapped.

What genuinely differs is the constraint set. Those constraints change the design of the system, not the label on the marketing page — and that is what these sections are about.

All industries

Pick an industry.

Each one opens onto the use cases we are asked about there, and the problems each use case has to solve.

Industry overview

Insurance

Claims triage, underwriting support and fraud detection, designed for a regulated decision that a person still signs.

Explore Insurance →
One page covers this industry today — the overview. Use cases follow as we publish them.
Industry overview

Public Sector

AI for public bodies: procurement reality, data sovereignty, transparency duties and the records an audit will ask for.

Explore Public Sector →
One page covers this industry today — the overview. Use cases follow as we publish them.
Industry overview

Logistics & Freight

Document pipelines, exception handling and planning support for freight, ports and supply chains.

Explore Logistics & Freight →
One page covers this industry today — the overview. Use cases follow as we publish them.
WHAT IS THE SAME EVERYWHERE

What every sector gets, and where it changes.

Same in every sector
  1. 01

    Traceability

    Every output attributable to a source and a model version. In a regulated sector this is the difference between a system that survives an audit and one that gets switched off after the first question about it.

  2. 02

    A visible failure mode

    Systems that escalate when uncertain rather than answering confidently. Retrieval does not eliminate model error; it makes it detectable and attributable, which is the true claim and the more useful one.

  3. 03

    Evaluation that keeps running

    A regression gate built from real examples of your task, running after launch rather than only before it. Without it, quality decays invisibly and nobody can say when it started.

Changes by sector

The constraint that sets the design, one line per sector.

Lending
A decision has to be explainable to a customer who was declined.
Healthcare
A note has a clinician’s name on it and therefore their accountability.
Legal
An uncited proposition is worse than no answer at all.
Manufacturing
An alert nobody acts on is the same as no alert.
Building software since
2006
Based in
Barcelona
Model stance
Agnostic
Code ownership
Yours

Facts about how we work, not measured client outcomes.

Questions

What people ask about their sector.

Our industry is not listed. Does that mean you cannot help?

No. These six are where we have written the constraints down, not the boundary of what we build. The first conversation in an unlisted sector is the same one: what decision does this system influence, who is accountable for it, and what does the regulator or the customer need to be able to see.

Do you have sector-specific models?

No, and we would be sceptical of anyone claiming to. What is sector-specific is the retrieval corpus, the evaluation set, the escalation policy and the audit trail. The model underneath is chosen per workload from the same families we would use anywhere.

How much does the regulation actually change the build?

More than the model choice and less than people fear. It mostly determines what has to be recorded, what has to be explainable, and where a human has to remain accountable — all of which are architectural decisions best made in week one rather than discovered during a security review.

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30-minute technical call · no deck
Shipped & in build

Real work. Check it yourself.

What we built, what stage it is at, and a link to the live thing wherever there is one.

The updated yourOS homepage: Roxy’s open ring surrounded by bento cards for calls, voice, translation, building, design, apps and more.
The yourOS homepage on a phone, with its compact navigation, welcome film button and bento cards.
youros.tech — the homepage bento hero
Our own · coming soon

yourOS

yourOS is an operating system with an AI at its heart. You talk to it like a person, out loud or typed. It makes your calls, plans your days and works on your projects with a crew of agents, on your own private server. Our own product, built from the first commit; the waitlist is open.

What we built
  • Operating system
  • Roxy
  • Agent crew
  • Voice calls
  • App store
  • Website
Meet yourOS →
The Sonora homepage on desktop: a full-bleed dune landscape behind the headline “Transform Your Life with Sound”, with App Store and Google Play download buttons.
The Sonora homepage on a mobile viewport, showing the same hero reflowed to a single column.
sonora.com — homepage, 1440×900
Live · iOS · Android

Sonora

Website, backend and app assets for Sonora, a free AI sound-therapy app on iOS and Android published by Cognitive AI.

What we built
  • Website
  • Backend
  • App assets
Read the case study →
The updated Podswap homepage on desktop: “Grow on Instagram and TikTok for free, with real engagement from creators your size”, beside a tilted wall of exchange, tool and guide cards on a violet gradient.
The updated Podswap homepage on a phone, with its floating navigation, Instagram and TikTok engagement headline and tilted tool cards.
podswap.app — homepage, 1440×900
Five platforms

Podswap

Brand, website, prototype, apps on five platforms, the AI backend and the algorithm-intelligence pipeline for Podswap, a social growth engine that runs without a human in the loop.

What we built
  • Brand
  • Website
  • Prototype
  • Apps on five platforms
  • AI backend
  • Algorithm pipeline
Read the case study →
The unOpen.AI homepage introducing Roxy, a private AI assistant that remembers who you are.
The unOpen.AI homepage on a mobile viewport.
unopen.ai — homepage, 1440×900
Prototype · closed beta

unOpen.AI

In closed beta: Roxy, a private AI assistant with permanent memory running on infrastructure the user owns. Brand, site, product, backend and conversational design.

What we built
  • Brand
  • Site
  • Product
  • Backend
  • Conversational design
Read the case study →
coherence.com on desktop, headed "Intelligence that moves in phase with people".
coherence.com on a mobile viewport, reflowed to a single column.
coherence.com — homepage, 1440×900
Live

Coherence

Live at coherence.com: brand identity generated with AI agents we directed, the motion system and website for the group behind Sonora, AboutAI, WakeUp and MudShadows. Agent work remains in build.

What we built
  • Brand identity
  • Motion system
  • Live website
  • Agent work — in build
Read the case study →
The new Domain Booth homepage on desktop: the headline “Premium Domains. Serious Buyers. Proven Results.” beside the animated DB monogram.
The new Domain Booth homepage on a phone, reflowed to a single column.
Our build of the Domain Booth homepage — 1440×900
Live

Domain Booth

Live at domainbooth.com for DomainBooth, a premium domain brokerage: a new animated mark, every page redesigned and rebuilt with designed mobile layouts, and a custom CMS for its sales record, featured names, press and enquiries.

What we built
  • Animated mark
  • Every page redesigned
  • Designed mobile layouts
  • Custom CMS
Read the case study →
Who we have built for

Twenty-one years. Names you know.

Apps, platforms and campaigns for these teams, long before the AI work. Every one is written up on the work page — what we did, and where our part ended.

See all of our work →
  • BBC Good Food logo
  • Charities Aid Foundation logo
  • GAME logo
  • NatWest logo
  • Next logo
  • NSPCC logo
  • Tesco logo
  • Worldpay logo
  • Samsung logo
  • Sony logo
  • Land Rover logo
  • UAP Limited logo
  • Netflix logo
  • Amazon Prime Video logo
  • Mercedes-Benz dealerships logo
  • San Miguel logo
  • Biovene Barcelona logo
  • Seventy7 logo
  • Littlewoods logo
  • Smile logo
  • The Co-operative Bank logo