AI for journalists is useful when it does the legwork of reporting, such as research, transcription, document reading and archive checks, and hands back answers a reporter can verify against the source in seconds. It is dangerous when it writes the story.
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A reporter on deadline spends more time finding things than writing them: the earlier story, the exact wording of a minister’s quote, page forty of a planning document, the second time a company changed its numbers. Newsroom AI earns its place by shortening that search, not by producing paragraphs.
So the agents we build are retrieval-first. They answer from material you hand them, such as uploaded documents, recorded interviews, your own archive and wire copy, and every sentence they return points to where it came from: a page, a transcript timestamp, a URL with the date it was read. If the source does not support an answer, the agent says it found nothing, which is the most useful thing a research tool can say on deadline.
Drafting help exists, for formats like results roundups, explainers built from your own reporting and headline variants, but it lands in the CMS as an unpublished draft with its sources attached. The byline and the publish button belong to people.
Before go-live we build an evaluation set from your own past stories: questions a reporter actually asked, with the correct answer and its source. The gate is citation accuracy, meaning that each cited passage really says what the answer claims, and the measure of failure is any unsupported claim, not average fluency.
Confidential material is handled as such. Source documents and interview recordings stay on infrastructure you control, are not used to train any model, and access follows desk and role, so an investigation’s files are not searchable by the whole building.
in the CMS or chat
archive · documents · transcripts
page, timestamp or URL
one click to the source
unpublished, sources attached
said plainly, no guess
The useful ones share a property: they show their sources. Transcription, document summarisation with page citations, and search across your own archive save the most time with the least risk. General chat assistants are fine for brainstorming headlines but should not be trusted for facts they cannot cite. A custom newsroom agent makes sense when the value is in your own archive and documents, which off-the-shelf tools cannot see.
Not the part that matters. Finding sources, persuading people to talk, judging what is true and deciding what to publish are human work, and the accountability for a published story sits with a person. What changes is the share of a day spent searching and transcribing. We build for that, and the editorial record shows a journalist made each call.
By keeping source material out of third-party systems. Documents and recordings are stored and processed on infrastructure you control, never used to train a model, and access is scoped by desk and role with every read logged. Investigations can run in an isolated workspace that the wider newsroom search cannot reach.
It should sit inside it, because reporters will not switch tools on deadline. We integrate with the CMS you run, such as WordPress VIP, Arc XP or Naviga, through its API, and write only to draft states. The integration is usually most of the build.
What we built, what stage it is at, and a link to the live thing wherever there is one.
yourOS is an operating system with an AI at its heart. You talk to it like a person, out loud or typed. It makes your calls, plans your days and works on your projects with a crew of agents, on your own private server. Our own product, built from the first commit; the waitlist is open.
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In closed beta: Roxy, a private AI assistant with permanent memory running on infrastructure the user owns. Brand, site, product, backend and conversational design.
Live at coherence.com: brand identity generated with AI agents we directed, the motion system and website for the group behind Sonora, AboutAI, WakeUp and MudShadows. Agent work remains in build.
Live at domainbooth.com for DomainBooth, a premium domain brokerage: a new animated mark, every page redesigned and rebuilt with designed mobile layouts, and a custom CMS for its sales record, featured names, press and enquiries.
Bring one desk’s research workflow and a handful of past stories; we will show what a cited agent would have answered.
30-minute technical call · no deck