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Medical Devices

Every complaint read,
incidents first.

Post-market surveillance has the same shape as patient access: most inputs are routine, a few are serious, and the system is judged entirely by whether it catches those few.

Last reviewed 30 October 2026 · Engineering guidance, not legal or regulatory advice.
All Medical Devices →
Pixel illustration for Post-Market Surveillance: a magnifying lens over linked evidence cards with one item held for review.

The tail decides the design

Post-market surveillance (PMS) under MDR Articles 83 to 86 is the manufacturer’s system for collecting and analysing data on a device once it is on the market: complaints, service reports, literature, registry data and user feedback. Its outputs are the PMS report for class I devices and the periodic safety update report (PSUR) for higher classes, and its findings feed back into the risk file and clinical evaluation.

Inside that stream sit the serious incidents that Article 87 requires to be reported to the competent authority within fixed deadlines, the shortest being two days for a serious public health threat. So the first thing the system does with any complaint is screen it for a possible serious incident, with the threshold set deliberately low, and send any hit to a person with the complaint attached. Coding and trending come after.

The vigilance decision is always a person’s. A model cannot decide that an event is not reportable, and in what we build it is never asked to.

What it handles

01

Complaint intake and coding

Complaints in any language structured into your complaint record, with suggested IMDRF adverse event and device problem codes for the handler to confirm.
02

Trending

Complaint rates by code, lot and market tracked against the thresholds in your PMS plan, supporting trend reporting under Article 88.
03

Literature and similar devices

New publications and public safety notices screened for your device and its equivalents, with relevant findings summarised and cited.
04

Not: the reportability decision

Any complaint that could be a serious incident goes to a person immediately. The system never closes one as non-reportable, and the vigilance submission is always made by your team.

How a complaint is routed

COMPLAINT PATH
  1. 01
    Complaint

    email, call, field, distributor

  2. 02
    Incident screen

    runs first, threshold set low

  3. 03
    Structure and code

    IMDRF codes suggested

  4. 04
    Handler confirms

    in your complaint system

  5. 05
    Trend and report

    PMS report, PSUR draft

  6. 06 · Branch / escalation
    Vigilance, immediately

    possible serious incident

Solid: the routine pathDashed: possible serious incident, to a person at once
Incident screening runs before anything else. Every complaint is still confirmed by a complaint handler.
Questions

Questions about Post-Market Surveillance.

What is a PMS report for a medical device?

Under MDR Article 85, manufacturers of class I devices prepare a post-market surveillance report summarising PMS data and any preventive and corrective actions, updated when necessary. Class IIa, IIb and III devices instead need a periodic safety update report under Article 86, updated at least annually for the higher classes. Both draw on the same PMS system, which is where AI drafting helps.

Can AI handle medical device complaints?

It can do the reading, structuring and coding, and it can screen every complaint for a possible serious incident before anything else happens. A complaint handler confirms each record, and the decision on whether an event is reportable is always made by a person. The system is tuned to over-escalate, because a missed incident is the failure that matters.

How quickly must serious incidents be reported under MDR?

Article 87 sets maximum periods after the manufacturer becomes aware: two days for a serious public health threat, ten days for a death or unanticipated serious deterioration in health, and fifteen days for other serious incidents. Those clocks are why we put incident screening first and route possible cases to a person immediately rather than batching them.

Shipped & in build

Real work. Check it yourself.

What we built, what stage it is at, and a link to the live thing wherever there is one.

The updated yourOS homepage: Roxy’s open ring surrounded by bento cards for calls, voice, translation, building, design, apps and more.
The yourOS homepage on a phone, with its compact navigation, welcome film button and bento cards.
youros.tech — the homepage bento hero
Our own · coming soon

yourOS

yourOS is an operating system with an AI at its heart. You talk to it like a person, out loud or typed. It makes your calls, plans your days and works on your projects with a crew of agents, on your own private server. Our own product, built from the first commit; the waitlist is open.

What we built
  • Operating system
  • Roxy
  • Agent crew
  • Voice calls
  • App store
  • Website
Meet yourOS →
The Sonora homepage on desktop: a full-bleed dune landscape behind the headline “Transform Your Life with Sound”, with App Store and Google Play download buttons.
The Sonora homepage on a mobile viewport, showing the same hero reflowed to a single column.
sonora.com — homepage, 1440×900
Live · iOS · Android

Sonora

Website, backend and app assets for Sonora, a free AI sound-therapy app on iOS and Android published by Cognitive AI.

What we built
  • Website
  • Backend
  • App assets
Read the case study →
The updated Podswap homepage on desktop: “Grow on Instagram and TikTok for free, with real engagement from creators your size”, beside a tilted wall of exchange, tool and guide cards on a violet gradient.
The updated Podswap homepage on a phone, with its floating navigation, Instagram and TikTok engagement headline and tilted tool cards.
podswap.app — homepage, 1440×900
Five platforms

Podswap

Brand, website, prototype, apps on five platforms, the AI backend and the algorithm-intelligence pipeline for Podswap, a social growth engine that runs without a human in the loop.

What we built
  • Brand
  • Website
  • Prototype
  • Apps on five platforms
  • AI backend
  • Algorithm pipeline
Read the case study →
The unOpen.AI homepage introducing Roxy, a private AI assistant that remembers who you are.
The unOpen.AI homepage on a mobile viewport.
unopen.ai — homepage, 1440×900
Prototype · closed beta

unOpen.AI

In closed beta: Roxy, a private AI assistant with permanent memory running on infrastructure the user owns. Brand, site, product, backend and conversational design.

What we built
  • Brand
  • Site
  • Product
  • Backend
  • Conversational design
Read the case study →
coherence.com on desktop, headed "Intelligence that moves in phase with people".
coherence.com on a mobile viewport, reflowed to a single column.
coherence.com — homepage, 1440×900
Live

Coherence

Live at coherence.com: brand identity generated with AI agents we directed, the motion system and website for the group behind Sonora, AboutAI, WakeUp and MudShadows. Agent work remains in build.

What we built
  • Brand identity
  • Motion system
  • Live website
  • Agent work — in build
Read the case study →
The new Domain Booth homepage on desktop: the headline “Premium Domains. Serious Buyers. Proven Results.” beside the animated DB monogram.
The new Domain Booth homepage on a phone, reflowed to a single column.
Our build of the Domain Booth homepage — 1440×900
Live

Domain Booth

Live at domainbooth.com for DomainBooth, a premium domain brokerage: a new animated mark, every page redesigned and rebuilt with designed mobile layouts, and a custom CMS for its sales record, featured names, press and enquiries.

What we built
  • Animated mark
  • Every page redesigned
  • Designed mobile layouts
  • Custom CMS
Read the case study →
Who we have built for

Twenty-one years. Names you know.

See all of our work →
  • BBC Good Food logo
  • Charities Aid Foundation logo
  • GAME logo
  • NatWest logo
  • Next logo
  • NSPCC logo
  • Tesco logo
  • Worldpay logo
  • Samsung logo
  • Sony logo
  • Land Rover logo
  • UAP Limited logo
  • Netflix logo
  • Amazon Prime Video logo
  • Mercedes-Benz dealerships logo
  • San Miguel logo
  • Biovene Barcelona logo
  • Seventy7 logo
  • Littlewoods logo
  • Smile logo
  • The Co-operative Bank logo
Let’s talk

Read everything,
miss nothing serious.

We start by testing incident screening on complaints your team has already assessed, including the reportable ones.

30-minute technical call · no deck